C4 appoints Hodgson to head up corporate development

LONDON - Channel 4 has appointed Michael Hodgson as its new head of corporate development to manage all of its business relationships with third parties, except airtime sales, and oversee new-business development.

Hodgson, who is currently investment director of the media team at the venture capitalist 3i, will report to Rob Woodward, Channel 4's commercial director and managing director of the channel's commercial ventures arm, 4Ventures.

He replaces Gerry Bastable, who was appointed Channel 4's first head of corporate development but quit in April.

Hodgson said: "Channel 4 has worked hard over the last five years to establish a multimedia business model and now feels well placed to take advantage of fresh opportunities in the media sector. My focus will be on identifying new projects that are consistent with the channel's values and appealing to its core audiences, while offering a clear return to the core channel to help fund its public service provision in the future."

Hodgson joined 3i in 1995 and has been responsible for deals including the first-round funding for Elisabeth Murdoch's production company Shine Entertainment and the £67m buyout of Pinewood Studios by a consortium led by the former Channel 4 chief executive Michael Grade.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum here.

Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).