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Campaign Big Awards 2015: Gold: Grocery & soft drinks: Outdoor campaign

Leo Burnett London's "emojis" campaign for McDonald's led this category.

Campaign Big Awards 2015: Gold: Grocery & soft drinks: Outdoor campaign

Title: Emojis
Client: McDonald’s
Brand: McDonald’s
Marketing manager: Jen Inglis
Agency: Leo Burnett London
Creative directors: Matt Lee, Pete Heyes
Art directors/copywriters: Wayne Robinson, Matt Collier
Designer: Marc Donaldson
Account directors: Simon Hewitt, Rosie Greaves

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