CAMPAIGN DIARY: CDP’s suit Nigel looks Desert Foxy sporting his cool combat attire

Ad people are increasingly appearing on TV to comment on news events.

Ad people are increasingly appearing on TV to comment on news


Only a few months ago it was DMB&B’s irrepressible marketing director,

Nigel Marsh, advising companies how to market beef after the BSE


And is there any agency that hasn’t been asked for its thoughts on

relaunching the Royal Family?

However, one topic advertising types are rarely asked about is how best

to fight Saddam Hussein. That is, until someone tipped us off about

CDP’s head of account management, Simon North.

When Operation Desert Fox got under way at the end of last month, Sky

News planned a ’Gulf War special’ and asked North to take part as a


Although North had to decline, we thought it strange he had been asked

in the first place - until we did a bit of detective work.

North was a Forward Aircraft Controller during the 1991 Gulf War, before

changing tack and opting for a far more dangerous career as an

advertising account man. He insists it was his heavy workload that

prevented him appearing on Sky News but if you just glance at the

picture above, this is him on his way to the new-business meeting he had

scheduled that day. He’d certainly blend in when surrounded by an army

of combat-clad creatives drinking in the Crown and Two Chairman - but

doesn’t he realise that suits have to wear, well, suits?


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).