For those who suspect Trevor Beattie marches to the rhythm of his
own drum, last Friday evening provided the proof. Passers by TBWA GGT
Simons Palmer’s offices in Whitfield Street were treated to a
spectacular display of bongo bashing from a tribal drummer hired to jazz
up Beattie’s reception in honour of Jubilee 2000, the campaign to cancel
Third World debt. Had they been tempted to sneak inside, they would have
found TBWA’s normally ultra-trendy bar area looking barely
TBWA’s staffers were banished from their prime watering hole and
replaced by a gaggle of high commissioners and ambassadors swilling
champagne amid comedians and rock stars. BMP DDB’s Isabel Dupey and Les
Binet, who, like Beattie, have offered pro Bono work (geddit?) for the
campaign, mixed with TBWA bar regular Chris Eubank, Kevin Day and
Radiohead’s Tom York.
Jubilee 2000’s director Ann Pettifor sounded the familiar warning that
the hardest work was yet to come. Sir Bob Geldof paced nervously around
the pool table before stepping up to congratulate the campaigners.
Meanwhile David Baddiel slouched at the bar dressed as if he could do
with a spot of debt relief himself.