CAMPAIGN DIARY: Sir Martin expects all to kneel before him

Just a quick note for nervous WPP employees who might be wondering what to call their newly knighted boss, Sir Martin Sorrell. He revealed: ’Martin Sorrell will do fine as long as you’re kneeling at the time.’ (For our American readers, kneeling before a knight is an ancient British tradition and absolutely not a reference to Monica Lewinsky.) But will Sorrell be using the title in his professional life? ’I will use the title as long as it delivers enhanced shareholder value and intimidates opposing batsmen or bowlers,’ he quipped.

Just a quick note for nervous WPP employees who might be wondering

what to call their newly knighted boss, Sir Martin Sorrell. He revealed:

’Martin Sorrell will do fine as long as you’re kneeling at the time.’

(For our American readers, kneeling before a knight is an ancient

British tradition and absolutely not a reference to Monica Lewinsky.)

But will Sorrell be using the title in his professional life? ’I will

use the title as long as it delivers enhanced shareholder value and

intimidates opposing batsmen or bowlers,’ he quipped.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).