Campaign Diary: Spencer found in mint condition after night on Argentinian glacier

You may have seen Leagas Delaney’s ad for Fanta, featuring some rather odd teenagers doing their thing in a snow-covered landscape. The script called for two characters, who find their lives transformed by the discovery of Fanta, to be filmed on a glacier.

You may have seen Leagas Delaney’s ad for Fanta, featuring some

rather odd teenagers doing their thing in a snow-covered landscape. The

script called for two characters, who find their lives transformed by

the discovery of Fanta, to be filmed on a glacier.



The agency found a suitable location in Argentina and despatched the

creative team to shoot the ad.



After most of the filming had been done on the mountain, the crew

gathered their lights, cameras and equipment together and summoned the

helicopter to take them back to Buenos Aires.



The Argentinian Navy helicopter, which served in the Falklands and Gulf

wars, had to make eight trips to accommodate all the crew and

equipment.



Sadly, after the seventh trip, a freak wind grounded the helicopter and

the agency’s English prop man, Ray Spencer, found himself stranded on

the glacier with two Argentinian cameramen and a mountain guide,

suffering 180 kilometre per hour winds and icy temperatures.



Luckily, the guide was also a survival expert and he showed them how to

carve an igloo out of the snow and ice, in which they could shelter and,

as it turned out, spend the night. The helicopter managed to reach them

the following day, when it took them to the safety of a small village

where they were greeted as local heroes. And then they were featured in

the Argentinian equivalent of Hello!.



Bet the client’s looking forward to their invoices.