CAMPAIGN DIARY: Well, which one would you fancy getting into a tight squeeze with?

Moving on from the fracas over the ownership of ads, this blunder might amuse our readers.

Moving on from the fracas over the ownership of ads, this blunder

might amuse our readers.



This month’s issue of Estate Review, the soi-disant ’journal of real

estate management’, carries several necessary, but extremely boring,

ads. Our attention was eventually caught by an ad for an industrial

estate on Teesside.



It probably wasn’t the most glamorous of briefs, but the creative team

did well to come up with the idea of combining a visual of a bloke in a

tight space with the strapline: ’Is lack of space stunting your

growth?’.



Or so we thought - until we looked across the page and saw an almost

identical advert for a business park in Yorkshire - albeit with a

better-looking bloke.



So how many people will take the credit for this one?



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).