Securing a good non-executive directorship can work wonders for
improving the image of clever advertising people as Martin Boase, Peter
Mead, Cilla Snowball and the many industry luminaries who have held such
positions will testify. What better way to deflect the old chestnut that
agency people are not very good at business than to have them offering
astute advice at board meetings?
On the subject of non-execs, McCann-Erickson’s new ads for Admiral
feature sports personalities demonstrating rather unsporting behaviour
in their business dealings. In one Terry Venables is seen accepting a
package from ’market trader’ David Seaman - a reference to ancient
accusations concerning ’creative accounting’.
Interestingly, McCann’s chairman, Ben Langdon, was appointed a
non-executive director of Admiral, earlier this year - around the time
that Admiral appointed its first ad agency, Magic Hat, part of the
McCann UK group.
Curiously, Langdon was reluctant to expand on this amazing coincidence