CAMPAIGN-I: Briefs

The Advertising Standards Authority is receiving so many complaints about online ads from consumers that the Committee of Advertising Practice is developing an online kitemark scheme that will apply to online display ads, e-mail marketing and sales promotions. Admark will be launched on 24 October, and members of the scheme will carry a logo on their site.

The Advertising Standards Authority is receiving so many complaints about online ads from consumers that the Committee of Advertising Practice is developing an online kitemark scheme that will apply to online display ads, e-mail marketing and sales promotions. Admark will be launched on 24 October, and members of the scheme will carry a logo on their site.



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