CAMPAIGN-I: News in brief

The Interactive sports company Sportal has developed a prototype

interactive sports channel which it is claiming will be a 'bridge'

between broadcast and the internet. The project uses technology from the

broadcast company GlobalWave which can be sent to PC monitors or set-top


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).