CAMPAIGN-I: News in brief

BloodPartnership, Chime's online advertising agency, has won a

performance-based digital marketing task for the online underwear and

lingerie retailer BrassMonkeys. The deal is performance related:

BloodPartnership will be paid according to sales generated from its

advertising, which is expected to be comprised mainly of viral


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).