Lycos launches a new travel channel this week by teaming up with a
number of online partners. Thefirstresort.com, Travel Select, Leisure
Hunt and the luxury travel website Unmissable.com have all teamed up
with Lycos to provide their various services through the new channel.
Claire Foot, Lycos UK's travel manager, said that Lycos is also planning
to launch an ad campaign to promote the new channel. It comprises
outdoor, online and radio advertising.