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Emap Digital and the Royal Horticultural Society are to launch a joint venture one-stop gardening e-shop, grogro.com. The site, which goes live on 22 May, will allow gardeners worldwide the opportunity to buy more than 1,000 products and plants available at this year’s Chelsea Flower Show.

Emap Digital and the Royal Horticultural Society are to launch a

joint venture one-stop gardening e-shop, grogro.com. The site, which

goes live on 22 May, will allow gardeners worldwide the opportunity to

buy more than 1,000 products and plants available at this year’s Chelsea

Flower Show.





A consortium of blue-chip organisations from UK government, business and

academia have formed a virtual community, called The

LifestyleNetwork.net, to help identify new-business opportunities in the

emerging digital economy. Founder members include the manufacturer

Cadbury Schweppes, Cranfield Business School and the Department of Trade

and Industry.





Organic has announced the opening of a global research and development

lab aimed at enhancing its technological and creative offerings for

clients worldwide. Its first work will focus on wireless and mobile

computing initiatives, including cellular phones and next-generation

application servers.





The sports site Teamtalk is to support its recent addition of Rugby

League to its website with an advertising and marketing campaign. An

online campaign is also being planned. The addition of rugby is part of

a move to broaden the site’s focus beyond football news.





The online box-office brand Firstcalltickets.com has projected a massive

growth in the online ticket market from pounds 22.2 million last year to

a projected pounds 400 million by 2005. It attributes much of the growth

to music event ticket purchasing, followed closely by sports and theatre

ticket sales.





The UK music website NME.com has announced it has passed the milestone

of one million unique users for March 2000. The figure makes the site

the UK’s leading music website.





The online community site Cycosmos.com has followed its soft launch with

the announcement of a pounds 2 million ad campaign to comprise fly

posters, TV ads and inserts. The site allows users to create a virtual

persona by choosing from more than 30,000 possible character attributes,

leading to a possible 30 million alternative identities.





The digital agency Zinc has been appointed to design a website for

Virgin Cola. The site will use the Rollercola Girl image and be

entertainment-based.





The digital agency Razorfish is set to continue its expansion into

Europe with the launch of a new Milan office. The new office will

capitalise on Italy’s burgeoning digital industry.





The video-on-demand company Yes TV has cut its offer price, having

already delayed its planned flotation. Yes TV has announced a new price

of 175p.





Streets Online, the entertainment e-tailer, has cut its flotation value

by half as the markets continue to realign the value of internet stocks.

Streets Online, which is part owned by BSkyB and Freeserve, was

expecting a valuation of pounds 150 million and is now to be valued at

around pounds 75 million when it floats in June.





BBC Worldwide has signed a ground-breaking deal to distribute and sell

its television news stories via a new web service, tvnewsweb.com.

Television companies from around the world will be able to visit the

site and purchase BBC news packages to use in their programming.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).