Campaign video - Why were there so few UK winners in the Cannes Direct Lions?

CANNES - Campaign in Cannes looks at the UK's paltry return in the 2009 Cannes Direct Lions category.

Watch the video to hear Steve Aldridge, the creative director at Partners Andrews Aldridge, about the UK's paltry return in the 2009 Cannes Direct Lions.

Darren Kay, the joint executive creative director at TMW, also analyses the 2009 winner, McCann Erickson's campaign for Tourism Queensland.

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1 Martin Freeman fronts Vodafone UK's first integrated ad campaign by Ogilvy

The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.

Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

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