Here are some of the breaking news stories subscribers to
CampaignLive have accessed over the past week:
- Wednesday 11.38 Decaux still claims to be the world number one after
the defeat of its More Group bid
- Tuesday 16.27 Camelot names shortlist for pounds 16.5 million Lottery
- Tuesday 13.12 ITC gives Sky TV ad early evening boot
- Tuesday 13.11 Waitrose launches debut brand ads
- Thursday 12.22 BMP loses Walkers Crisps
BMP DDB’s work for Volkswagen has triumphed again. This week, the
agency’s latest ad for the VW Golf topped our Favourite Ad poll. The
1. VW Golf (BMP DDB) 39%
2. Danepak (Delaney Fletcher Bozell) 28%
3. Adidas, Beckham (Leagas Delaney) 17%
4. Sony Playstation (TBWA GGT Simons Palmer) 11%
5. Co-op (Partners BDDH) 6%
In the Swingometer, one big issue has been taxing us all this week:
should Glen Hoddle have dropped Paul Gascoigne from the England football
squad? The result couldn’t have been clearer - 83 per cent of you said
the boss done good.
Carat’s managing director, Mark Craze, lost out, however, with 82 per
cent saying they had no sympathy for Craze, who hit out at Channel 5 for
sacking his agency after it helped to launch the channel.
But there was sympathy for BMP DDB with 58 per cent saying that the
decision to drop the agency from the Walkers Crisps account was one the
client, Frito-Lay, would regret.
Private View Mark Wnek, executive creative director of Euro RSCG Wnek
Gos- per, reviews the latest ads
Social Sophie For the next four weeks Social Sophie is free to
Here is your chance to read a new column by Sophie’s pal, Fernan- do
Peire, this week raving about lunch at Zafferano.
Sophie herself, meanwhile, recalls a splendid evening at her favourite
club, Renaissance at the Cross.
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