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Cannes TV: why behavioural audiences are the new TV currency

With TV viewing habits changing, AOL is bringing together its programmatic platforms, moving away from context buying. In Australia, it's really working...

AOL Australia and New Zealand’s MD Mitch Waters talked to Campaign about multi screening, selling on audiences and advanced data targeting through set-top boxes.

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Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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