Capital Radio gives Linda Grant control of its national sales

Capital Radio has handed control of its national sales operation to Linda Grant.

Grant, who joined Capital in January 2002, takes the role of commercial managing director, London. She will run ad sales for 80 per cent of Capital's radio turnover. Her role covers Capital FM Network, Capital Gold Network, Xfm and Century FM Network.

Last week, Capital promoted Chris Bennett, its director of national sales, to commercial development director.

Grant, who originally joined Capital in a marketing role to build closer links with advertisers and agencies, will now take charge of agency sales, sponsorship and promotions, client sales, commercial marketing and group research.

Before joining Capital, Grant was the marketing director at Metro. She reports to Linda Smith, Capital's group commercial director. Grant said: "There's a lot of talk about innovation in this business, driven by clients' need to differentiate to increase sales. We will put that client focus at the centre of our business."

- Headliner, p15.

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