Cesar '4 TV sponsorship idents' by AMV BBDO

Abbott Mead Vickers BBDO has created a series of 15 idents to support Cesar's sponsorship of Channel 4 Network Films.

The work is the first produced by the agency for the brand and is centred on the belief that "the best life’s a shared life". 

The idents show the beloved pets of various members of film crews.