Charles Crisp exits Lowe for Red Brick Road

Lowe London's veteran head of TV, Charles Crisp, has been poached by The Red Brick Road in the same week that the Tesco business moves to the Sir Frank Lowe start-up.

Crisp, who has worked at Lowe for the past 18 years, will take the top TV job at The Red Brick Road when he joins the agency on Monday.

Red Brick Road is currently working on its inaugural advertising for Tesco. It took over the account on 6 March. Crisp said his strong relationship with the supermarket client during his tenure at Lowe was one of the reasons he decided to make the move.

He added: "Moving to Red Brick Road is a very fine opportunity to work for a group of very talented people. Opportunities like this don't come around that often."

At Lowe, Crisp most recently worked on TV ads including "ice-skating priests" for Stella Artois and "Stunt City" for Sure. He cited 1998's Cannes Grand Prix-winning "litany" ad for The Independent as his personal highlight at Lowe.

Crisp joined the then Lowe Howard-Spink in 1988 from Ogilvy & Mather.

He was promoted to the post of head of TV in 1989. He will be replaced by Lowe's deputy head of TV, Jane Rattle.

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).