Charlie Snow steps down from MullenLowe after 17 years

Charlie Snow, the veteran chief strategy officer at MullenLowe Group UK who was at its predecessor DLKW from its inception, is leaving after 17 years.

Snow: one of DLKW’s first employees
Snow: one of DLKW’s first employees

It is the latest in a series of management changes at the company since MullenLowe Profero chief executive Dale Gall replaced Richard Warren as group chief executive last year.

Jo Arden, head of strategy at 23red, will replace Snow, who will remain at the agency for the next few months to ensure a smooth transition of the department and client relationships. Arden will report to Gall. Snow does not have a job to go to.

Snow was one of the original employees and shareholders of start-up DLKW in 2000. He was promoted to chief strategy officer when it became DLKW Lowe in 2010. In 2015, the wider Lowe and Partners network merged with Mullen in the US to form MullenLowe Group. 

Tom Knox, chairman of MullenLowe Group UK, is now the only DLKW Lowe senior executive remaining at the group. 

Separately, chief media officer Jonathan Fowles has left MullenLowe Group after less than 18 months. Ross Jenkins, EMEA and Asia-Pacific executive director at MullenLowe Mediahub, will fill Fowles’ role on an interim basis.

Knox said: "It has been a privilege and a great pleasure to have worked with Charlie for the last 17 years; his strategic excellence, enthusiasm and magnetic personality leave a permanent stamp of quality on our agency.

"We are delighted to have him for a good transition period, working with Jo and head of strategy, Anna Vogt, and wish him bon voyage for the future."

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Why Cosabella replaced its agency with AI and will never go back to humans
Shares0
Share

1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

Just published

More