AgencyGoodby, Silverstein & Partners San Francisco
SectorAgencies and Autos
Chevrolet released six ads for this year's Super Bowl, including a controversial one that features its Silverado model in a post-apocalyptic world.
Ford has objected to the commercial showing the owner of a Ford pickup not making it to a meeting point safely after an apocalyptic event.
Goodby, Silverstein & Partners also created the Chevy Game Time app. During the Super Bowl, the car-maker gave away 20 Chevys and thousands of other prizes with the app.
Users were able to download it and play along during the Super Bowl.