Chivas Regal 'a legend reborn' by Euro RSCG London

Euro RSCG London has launched an online film to celebrate the history of Chivas Regal’s 25-year-old luxury whisky.

The ad charts the whisky from its birth in 1909, through its discontinuation during Prohibition and the Great Depression, to its relaunch in 2007 when master blender Colin Scott reincarnated the brand.

The three-minute film, which is narrated by actor Joseph Fiennes, uses genuine black-and-white still photography that has been manipulated into a 3D-style, through which the camera zooms and pans.
It was created by Russell Schaller and Ben Clapp, and directed by Alon Ziv and Shay Hamias through th1ng.


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