Christie leaves TBWA following restructure

TBWA/London's chief operating officer, Neil Christie, has quit the agency following a narrowing of his role after the management restructure last year.

TBWA/London's chief operating officer, Neil Christie, has quit the agency following a narrowing of his role after the management restructure last year.

Christie was appointed managing director of the newly merged TBWA Simons Palmer in 1998 and retained the position after the agency's subsequent merger with GGT. He became chief operating officer in May 2000, allowing Garry Lace and Johnny Hornby to become joint managing directors.

The move was intended to allow TBWA to retain as much of its merged agencies' senior management as possible. However, the agency's chairman, Paul Bainsfair, admitted that there had not been enough responsibility to go around.

'We had hoped that there would be enough for Neil, Garry and Johnny to carve up between them,' he said. 'But in the end there were just too many cooks. I'm sad and disappointed that we haven't been able to find something that suits Neil. We've offered him other jobs within the network but he didn't want to leave London.'

'I'm very proud of what I've helped to achieve at TBWA,' Christie said. 'We had a very good year last year, especially in terms of new business. But I feel the time has come for fresh challenges somewhere new.'



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