Eleanor Trickett picks one of 180’s Adidas TV ads. ’Hats off to
whoever asked Jonah Lomu to run past some bins and round a car wash
holding a big fish. Yet his credibility is intact despite the barking
script and beautifully cast ’bystanders’ explaining that wearing Adidas
makes you care more about fish, alligators, cats and even people.’
Written by Jonathan Burley, art directed by Ian Williamson and directed
by Jeff Stark through Stark Films.