Collin reunites with Wilkins at Karmarama

Will Collin, a founding partner at Naked Communications, has joined a team of strategy leads at Karmarama.

Karmarama (from left): Collin, McGrath and Will Hodge (head of planning)
Karmarama (from left): Collin, McGrath and Will Hodge (head of planning)

The agency said Collin will "add depth" to its "strategic planning capabilities" given the increasing amount of business following the Accenture Interactive deal.

It means Collin will reunite with Jon Wilkins, executive chairman at Karmarama. In 2000 the duo, along with the late John Harlow, co-founded Naked, which closed its doors in London earlier this month.

Collin, who has not been assigned to any specific accounts just yet, will report to Sid McGrath, chief strategy officer at Karmarama. Collin has also worked at PHD and BMP DDB.

The agency sold to Accenture for an estimated £50m at the end of last year.

Wilkins said: "Having worked with Will at BMP DDB, PHD and of course Naked, it’s only right and fitting to continue that trend and work with Will again."

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More