Creative duo leaves Rainey Kelly to work on internet start-up

Rainey Kelly Campbell Roalfe/Y&R is losing two of its top creatives to an internet start-up called e-spotting.

Rainey Kelly Campbell Roalfe/Y&R is losing two of its top creatives

to an internet start-up called e-spotting.



Sebastian Bishop, an art director, and James Burrows, a copywriter, are

to become the executive creative director and editor of the search

engine, which is backed by a mystery finance company in Geneva.



E-spotting aims to become a major online brand, offering a ’mini web on

the web’. The umbrella brand will franchise out a host of sub-brands and

has already bought up nearly 500 domain names. Carspotting will sell

cars online, and recipespotting, sharespotting, propertyspotting and

fashionspotting will focus on the relevant subjects. ’It will provide

good targeting for advertisers,’ Bishop said.



The pair will bring their experience to the venture by offering a

service to advertisers. They will create web advertising for companies

that want to advertise on e-spotting sites but do not have access to the

expertise required.



Bishop and Burrows were Campaign Faces to Watch in 1998, when they were

working at Publicis. Rainey Kelly snapped up the team and they worked

with a selection of the agency’s clients.



Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).