Creme Egg 'gooing for gold' by Fallon

Creme Egg celebrates Cadbury's London 2012 Olympic and Paralympic Games sponsorship in a new TV ad.

The launch spot, "opening ceremony", will be followed by six more, all set within the Goo arena.

The campaign also includes digital, PR, events and sales promotion activity.

Credits

Brand manager
Executive creative directors
Art director
Copywriter
Group account director
Account director
Account manager
Agency planner
Agency producer
Production company
Director
Producer
Director of photography
Editor
Post-production
Audio post-production
Media agency
PHD
Media planner

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