Creston reports 4 per cent revenue growth

LONDON - Creston, the marketing services group that owns agencies including Delaney Lund Knox Warren & Partners and Tullo Marshall Warren, reported 4 per cent revenue growth for the nine months ending December 2008.

Elgie... Creston CEO
Elgie... Creston CEO

The Group also reported a headline operating profit margin after head office costs of 18 per cent.

Creston, which is run by chief executive Don Elgie, put the results down to a string of new business wins across its divisions in the third quarter of the year, which included COI, Unilever (Lynx), Boehringer Ingelheim and Spicers.

Only 21 per cent of the Group's revenue was reported to have come from advertising, with more than 70 per cent of the income coming in the direct and digital marketing, healthcare marketing and market research sectors.

Based on the nine month trading performance, the Group remains on course to meet expectations for the current financial year.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).