Cult comedy Red Dwarf returns as mobile series

LONDON - BBC Two's now defunct cult sci-fi comedy 'Red Dwarf' is being turned into a download-to-mobile animated adventure series.

'Red Dwarf', which starred Craig Charles as Dave Lister, Chris Barrie as Arnold Rimmer and David Ross as mechanoid Kryten, lost in deep space in a rundown mining spaceship, is to be turned into an animated series by mobile entertainment company Pitch Entertainment, which is offering weekly episodes available to download for £3 each.

Fans of 'Red Dwarf' would be also be able to access ringtones, wallpaper and social networking tools through the service via a specially created website or designated text number.

Viewers can use the website to chat with other 'Red Dwarf' fans, upload pictures and videos, and choose from six enhanced mobile features for each episode.

Martin Bowley, chief executive of Pitch Entertainment, said: "Delivering content as powerful as 'Red Dwarf' via a medium as direct as a mobile phone and combining this with social networking tools, ringtones, wallpaper and catchphrases [creates] a compelling proposition that is viral and direct."

'Red Dwarf' which ran for eight series on BBC Two from 1988 to 1999, became a hit programme and franchise for the broadcaster, recently earning the show the Top Science Fiction and Fantasy Show of All Time accolade by Radio Times.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).