DDB unveils 'carousel' follow-up for Philips

LONDON - DDB London has unveiled the official trailer for its follow-up to the Cannes Grand Prix-winning Philips 'carousel'. It reveals that each of the five new online films shares the same script.

Produced by Ridley Scott Associates, the five films tell a story surrounding the central character of a unicorn. Each of the five directors involved interpreted the script in a variety of styles, from action to CGI animation, with the aim of promoting Philips televisions as the only way to view this breadth of cinematic treatments.  

Launching officially on 8 April, the films will be available to view on the Philips Ambiplayer, an online media player, created by Tribal DDB Amsterdam.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).