For an industry used to the tantrums, swearing and near-riots that
often follow client meetings, more than a few eyebrows were raised here
at Campaign after adland illustrated a severe case of wimpiness during
the May Day demonstrations.
By the reaction of some agencies, you'd have thought there was a
war-zone of Bosnian proportions unfurling across Soho.
While those right in the thick of the action around Golden Square acted
on police advice and got the hell out of there, others clearly used the
predicted pandemonium to have a sly day off.
Leading culprits included Leagas Delaney, Duckworth Finn Grubb Waters,
Miles Calcraft Briginshaw Duffy, Bartle Bogle Hegarty, HHCL & Partners
and Abbott Mead Vickers BBDO, who were all closed for business.
And midday brought the bizarre sight of the industry's seasoned lunchers
sloping around awkwardly in civilian clothes in a bid to 'blend in', led
by Robin Wight, WCRS's colourful chairman, whose only concession to the
unruly mob was to remove his bow-tie in favour of a tweed suit for his
daily visit to The Ivy.
The media boys lived up to their well 'ard image, though. MindShare
opened despite being near the targeted Coutts bank on the Strand.
So while the media moguls stood firm, the ad agencies ran home. Aaah.