DIARY: Cow Parade sees beef dressed up as human

As if there weren't enough pavement-hoggers on the streets of London as it is, a herd of 200 cows is set to invade the capital over the summer as the US arts creative initiative Cow Parade moves to the green pastures of Britain. The quirky exhibition has won the hearts of the London Underground, politicians, artists and celebrities, and the organisers are now concentrating on finding sponsors for the fibreglass beasts.

As the sight of a life-size bovine painted in gaudy colours is unlikely to faze the hardened inhabitants of the majority of Soho agencies, why not pop down for a preview peek at Soho House on 17 April, to find out about how you can be a sponsor of one of the bovine beauties.


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