DIARY: Does Saatchis think a bit of bribery will gain favour? Course it will

Saatchis is back. With knobs on. Never mind all that messy stuff with Maurice and Charles. And who cares about Dixons and British Airways, anyway?

Saatchis is back. With knobs on. Never mind all that messy stuff with

Maurice and Charles. And who cares about Dixons and British Airways,

anyway?



We know this, because the agency treated the influential media

journalists that are Campaign staffers to a knees-up last week to

celebrate its stonking ’96 (who said you can’t buy column inches?).



Senior management picked us up at our dug-out in Hammersmith in two

white stretch limos, then escorted us back to Charlotte Street in

champagne style.



But the journey into town was lined with a series of specially erected

posters, all bearing personalised messages for various members of

Campaign’s staff.



‘Caroline, we won Best Poster Campaign of the Year,’ a 96-sheet on

Hammersmith Broadway screamed. ‘Stefano, we were voted most admired

agency in Europe by clients,’ a bus-shelter on Cromwell Road read.



As we sped along, Tamara Ingram turned on the radio. Virgin FM was

playing and, hey, there was a commercial for ‘Saatchi and Saatchi, the

agency where nothing is impossible,’ with U2’s Mission Impossible as the

soundtrack.



There was even a special edition of the Evening Standard, an ad on a

loop at the Spectacolor site in Piccadilly Circus, two mobile vans and a

sandwich board.



‘Why don’t you demonstrate this much imagination with your regular

accounts?’ we asked, sweetly.



‘Fuck off,’ they replied, touchily.



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