DIARY: Don’t give up the day job, Joe (you’re really not page 3 material)

So you think you’re fashionable in your four-button, high-lapel, three- piece Comme des Garcons number? Think again.

So you think you’re fashionable in your four-button, high-lapel, three-

piece Comme des Garcons number? Think again.



Last Thursday’s Guardian highlighted the return of the ‘office orthodox’

look: straight-as-a-die, M&S, grey/black two-piece and a Tie Rack tie.

But who could they get to model such a phenomenon?



Step forward Joe Clark, ad manager of the self-same organ. Lured by a

dizzying mixture of flattery and coercion, our Joe agreed to the glamour

shoot - only to end up in a corner of the office with a photographer

crouched below his crotch - to get the right angle on Joe’s ginger mop,

you see.



The result ended up on page three. That set the tone for the stream of

congratulatory messages which clogged up the Guardian’s fax machine that

day.



‘Most referred to how unattractive I am,’ Clark lamented. ‘This is

outrageous, as I obviously wouldn’t have been picked if I hadn’t been so

good-looking.’



The Little Lord Fauntleroy lookalike who appeared next to Joe that day

is not the Guardian’s marketing manager, Stephen Palmer. But Joe told us

to tell you that it looks like him. The things fame does to people.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).