Howarth got the mag on film, but nobody worked the premiere, held in aid of the autism charity, Tree House, better than Clemmow Hornby Inge.
Johnny Hornby's agency brought 50 actual or "potential
clients to the premier.
We only hope there weren't any hacks from The Mail on Sunday on hand - last weekend it revealed the blindingly insightful strategic advice Peter Mandelson gave the agency for the Typhoo campaign. "He suggested we think about who we were targeting,
Johnny quoted. Brilliant advice there.