DIARY: Do the golden days of advertising survive? Just check out Beirut

It was just like the golden days of British advertising - or so we’re always being told. It began with a camera crew filming another camera crew filming a top model babe floating down some steps with her hair bouncing in slomo. It cut to a top adman, complete with pony tail and shades, driving around in the sunshine in a convertible Merc with said camera crew and babe in the back. Next, there was a poolside party filled with beautiful people mwwaaing and drinking as if there were no tomorrow.

It was just like the golden days of British advertising - or so we’re

always being told. It began with a camera crew filming another camera

crew filming a top model babe floating down some steps with her hair

bouncing in slomo. It cut to a top adman, complete with pony tail and

shades, driving around in the sunshine in a convertible Merc with said

camera crew and babe in the back. Next, there was a poolside party

filled with beautiful people mwwaaing and drinking as if there were no

tomorrow.



London or Los Angeles in the 80s? No, Beirut in the 90s, the latest in

Clive Anderson’s enjoyable Sunday series about the world’s hell holes.

The only giveaway was when the boss of Saatchi Beirut talked about

advertising chocolate as a post-joint ‘munchies’ cure. He did say that,

didn’t he? Puts Kit-Kat in perspective.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).