DIARY: Grey wouldn't dream of brown-nosing anybody

Readers may remember last week's Diary story about how agencies

chose to market the world's worst brief, the Millennium Dome, in that

illustrious publication Time Out.

It now seems, however, that one of the entries was a tawdry second-hand


Yes, while Grey's printed submission of a giant Mars awning appeared to

be a thinly veiled attempt to curry favour with its flagship client,

we're reliably informed that this was not actually the original version

of the ad.

Rather, readers, Grey's superlative first edition in fact saw the Dome's

awning covered with another familiar livery, or so the agency


"As I'm sure you will agree, this puts paid to any suggestion that our

ad was an attempt to brown-nose and win favour with clients," the

agency's head of art, Barry Brand, simpers.


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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).