DIARY: HOTCAKES

Abbot Mead Vickers has won the Corporate Advertising Media pop quiz for the second year running, seeing off 82 teams to take the top prize.

Abbot Mead Vickers has won the Corporate Advertising Media pop quiz

for the second year running, seeing off 82 teams to take the top

prize.



But certain rivals could not accept AMV’s pop prowess. ’This is all very

Ben Johnson,’ said one media agency bod - presumably referring to the

disgraced sprinter and not the 16th century poet. ’They scrape through

all the heats and then storm the final. This could be one of the biggest

scandals in media - it’s just waiting to be uncovered.’



But AMV assures Hotcakes that no steroids were involved. ’We just have a

very good team,’ says team organiser Lynn Bond. AMV was particularly

strong on the wittily titled ’Ska-rry Nights’ round. In fact, the team

only struggled on one round - the ’Music from TV Ads’ round, of

course.



The teams from Top of the Pops, Smash Hits and Parlophone all failed to

impress, although their performance was not as dismal as that of

Mediapolis, which came joint 14th in their heat. The under-performers

had a variety of excuses, which ranged from ’too much booze’ and ’I got

distracted when the girls started putting video cameras up their tops’

to ’asking us to name Bambi’s killer was a loaded question’.





Hotcakes wishes to apologise to Paul Goad, an account manager at

DoubleClick, for ’slightly misleading’ him at a recent awards

ceremony.



Hotcakes witnessed Goad chatting to an attractive young lady while he

ignored her friend, a less attractive young man. Although the young man

protested loudly that he was being blanked, Goad continued to focus his

attentions on the lady.



At this point, Hotcakes could not resist introducing the young man -

rather misleadingly - as William Pecover, managing director of Haymarket

Business Publications, one of Goad’s clients.



Of course, Hotcakes only intended to give Goad a bit of a shock. But it

was so much fun listening to the DoubleClick salesman telling ’Pecover’,

how ’he admired his work’, that Hotcakes forgot to reveal the

pretender’s true identity as a display sales executive from Campaign.



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