DIARY: Hotcakes

Hotcakes had her ear bent at the MediaCom TMB party last week by agency pranksters who have been desperate to get this piece of tittle- tattle in print for years.

Hotcakes had her ear bent at the MediaCom TMB party last week by

agency pranksters who have been desperate to get this piece of tittle-

tattle in print for years.



The story features a certain BBJ employee who went on a mammoth pub

crawl during Euro ’96 (well, I did say it was old). In the midst of all

the festivities, our hero couldn’t believe his luck when he copped off

with a glamorous-looking chick who appeared to be gagging for it.



Unfortunately, as they were about to get down to business, the luckless

lothario had a Crying Game-style revelation. Yes, his bird was actually

a bloke.



Apparently the usually ebullient character was very quiet the next day,

until he shamefacedly (and foolishly) admitted his error. He has had to

suffer cruel ’ladyboy’ jokes ever since.



But if you’re reading this, take heart: Hotcakes has copped off with

several blokes by mistake in her time.



Hotcakes would like to pay tribute to her semi-namesake, Hot Car. While

the magazine undoubtedly looks fabulous, with a flame-red sports car on

the front, and while it may well have Auto Trader shitting itself - as

suggested by Loot managing director Graham Tolhurst last week - Hotcakes

has to question the choice of name.



Hot Car? Am I wrong in thinking that this unwittingly implies the

vehicles within its pages have somewhat colourful pasts, in a Roy from

EastEnders way? Perhaps not, but I’m looking forward to Bent Video

Player and Pony Washing Machine.



One other thing gave Hotcakes a chortle - the words ’Easy to read’ on

the front cover were so faint as to be almost illegible.



Anyway, I shall now stop picking on the lads at Loot. They’re brave

enough to take on the big boys, so best of luck to ’em.



The drinks are most definitely on the sales staff at Channel 5. When

Warburg Pincus sold its 18 per cent stake in the broadcaster a few weeks

ago, it decided to make a ’thank you’ gesture to the channel by way of a

pounds 4 million windfall.



Consequently, the Channel 5 directors decided to pay every employee

pounds 175 per month for every month they’d worked at the company. This

applied to everyone, from security guards to receptionists - and, of

course, sales people. So those who joined in 1996 - a year before the

channel’s launch - can expect a bonus this month of pounds 7,525. Nice.



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