Ian Darby picks Abbott Mead Vickers BBDO's spot for Halfords: "This campaign injects the sense of humour Halfords needs. The bloke's expression as he strips for the bored wife is a treat but doesn't detract from the message. A copy of Campaign Screen - featuring the best new ads - goes to the writers Mike Nicholson and Richard Morgan, and the art directors Daryl Corps and Simon Langley.
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Consumers are so well-informed by their online research they no longer feel a need to visit car showrooms, which is a problem for Audi.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).