"Ben Affleck prances around town, totting up the admiring looks he gets from the ladies on a click counter. He shows his score of 103 to a scrawny, Lynx-wearing guy, who stuns him with his amazing tally. It's refreshing to see a celebrity-starring ad that doesn't rely on them declaring life-long devotion to a product." It was written and art directed by Dave Masterman and Ed Edwards and directed by Danny Kleinman through Kleinman Productions.
Emma Barns gives Bartle Bogle Hegarty's latest Lynx ad a thumbs up: