Diary: Pick of the week - Bartle Bogle Hegarty/Robinsons

Rachel Gardner is impressed by Bartle Bogle Hegarty's efforts for Robinsons: "The idea of using animated figures to show how Robinsons can transform a glass of water is a refreshing take and using 'I Love to Boogie' is a masterstroke." The ads were written by Matt Kemsley and art directed by Rosie Arnold. Seen better? E-mail picks.campaign@haynet.com.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).