Diary: Pick of the week - Claydon Heeley Jones Mason/The Guardian

Glen Mutel was quite tickled by Claydon Heeley Jones Mason's new mailing for The Guardian: "One does wonder who actually receives these fancy mailings - no-one I know ever gets sent them.

Nevertheless, this one is particularly cute. The Guardian wanted to let people know it would be serialising the Italian recipe section of the River Cafe Two Easy book. It did so by sending prospects messages written on sheets of lasagne. Spot-on and significantly more interesting than a letter in an envelope."

The mailing was written by Kristian Wheater and art directed by Simon Haslehurst.

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