DIARY: Pick of the week - HHCL/Red Cell/Greenpeace

HHCL/Red Cell's latest cinema ad for Greenpeace has won Lucy Aitken's vote: "Jim Broadbent and Eddie Izzard star in this well-scripted short film. It hammers home how screwed up the planet is with humour rather than patronising the audience. It also shows cinema ads haven't been making the most of the medium since Kylie rode a bucking bronco." The ad was created by Steve Henry and Jason MacBeth. Seen better? E-mail picks.campaign@haynet.com.


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