DIARY: Pick of the week - Leith Agency/Irn-Bru

Jeremy Lee likes the Leith Agency's work for AG Barr's Irn-Bru: "Irn-Bru's most memorable ads were its effective but largely incomprehensible 'Made in Scotland from girders' work. Since then it seems to have been pretty dormant south of the border. This campaign relaunches Irn-Bru in a way that will fit well with its target audience." A copy of Campaign Screen goes to the creators Lee Hempstock and Chris Landy.

Topics