Diary: Pick of the Week - Saatchi & Saatchi/Carlsberg

John Tylee goes misty-eyed over Saatchi & Saatchi's "old lions" ad for Carlsberg:

"Definitely one for old gits like me who yearn for the game's return to a more innocent age, free of preening, pampered prima donnas. Shilton, Ball and the Charlton brothers - what memories they evoke. A film that not only makes you laugh, but compels you to remember where the sport's roots lie. Cheers lads!" The ad was written by Dave Henderson, art directed by Richard Denney and directed by Chris Palmer through Gorgeous.


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