Rebecca Beer likes HHCL %26 Partners' work for Pot Noodle: "This campaign is great because it's not scared to own up to the negative attitudes toward the product - instead the well-cast spoof vice team uses risque humour to play on the character of the product. A copy of Campaign Screen - featuring the best new ads - goes to the creative team Lee Tan and Jonathan Phake.
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Up to three-quarters of customer data on marketing databases will become useless in the UK on 25 May 2018, according to a new study.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).