DIARY: Power bitch from hell alive and well at JWT

One of the best things about the advertising industry is the unceasing desire of the people who work in it to make complete and utter fools of themselves by playing with fire in the shape of national newspaper profiles.

One of the best things about the advertising industry is the unceasing

desire of the people who work in it to make complete and utter fools of

themselves by playing with fire in the shape of national newspaper

profiles.



The latest person to succumb to the ‘Power Bitches From Hell’ syndrome

is Fiona Brierly, who is somebody important at J. Walter Thompson. In

last Sunday’s You magazine, she appeared in a piece worryingly entitled,

‘Success, it’s the same in any language’, about three female bigwigs at

JWT in London, Paris and New York.



Imagine allowing Campaign the same leeway: ‘The good-looking blonde in

her tawny silk power suit, as cool and polished as her surroundings...’

etc etc.



Unfortunately, it gets worse. Brierly is a member of Strawberry Hill

Golf Club because ‘on board of directors’ golf day, they want a woman’

and doesn’t take a holiday if it affects her work. To finish off her

single-handed attempt to revive the 80s, Brierly confesses to loving

restaurants - ‘anywhere expensive’ - and describes herself as ‘high

maintenance’.



The staff at Campaign would like to put it on the record that we know

Fiona Brierly, like her, think she’s very good at her job, and is

nothing like the person portrayed in the piece. We hope.



Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).