Diary: On the QT ...

Following complaints from mental health charities and women's groups, the invective being fired at VCCP about its Coke Zero ad just keeps on building.

Not only did last week's Private Eye stick the boot into the spot, so did the Saturday Telegraph, calling it "a bit of crass misogyny". And to add insult to injury, both publications also homed in on one of the agency's founding partners, Adrian Coleman, whose attempts to defend his ad have been valiant, but in vain. The Telegraph becomes a bit more personal with its description of Coleman as not only an account manager, but also an "unutterable pillock" ...

Last week's leaked letter from IDS about its resignation from Thinkbox was already embarrassing enough for all concerned. To make matters worse, the PR company of record for both parties is The Braben Company. Last Wednesday morning, Braben sent Campaign official press statements from both parties. The first pinged into our inbox at 09.31. The second at 09.33. Now that's what we call joined-up thinking ...

Following interest from numerous DJs who have heard the song being played on the recent TalkTalk ads, Clemmow Hornby Inge has released a single of Hayley Sanderson's cover of the Thunderclap Newman song Something in the Air. All proceeds from the sale of the single will be given to TreeHouse, the national charity for autism education run by the writer and CHI sibling Nick Hornby ...

After the Happy Meal comes the Happy Box. No plastic toys in this satin ribbon-bound package, though. Cashmere socks, a solid silver rattle or hand-rolled chocolate truffles are the order of the day. Being the brainchild of a former PR woman at Abbott Mead Vickers BBDO, its no surprise that one of the first customers was AMV's chairman Cilla Snowball. However, Diary suspects Snowball kept the goodies to cheer herself up after the £12 million anti-smoking account went walkabout.

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