Feature

Diary: On the QT ..

Given that we're living in an age of digital communications, you'd think agencies had mastered the art of creating good websites by now.

Well, apparently not. The latest offenders in the digital space (snapping at the heels of The Red Brick Road, which took two years to launch its site) are the folks at Cheethambell JWT. In order to find out the most basic information - the agency's contact details, for instance - users are forced to sit through a five-minute rant, from the rather loud Liverpudlian Alexei Sayle, which begins: "Hey, marketing director, you're history." Not a good start. It continues: "The average marketing director only stays in their job for 14 months." Diary expects this would go down like a lead balloon with any marketing director, who will probably sign off long before the agency makes its rather tenuous point. Judge for yourself at www.cheethambelljwt.com. Warning: you may want to turn the volume down first ...

Not to be outdone, Cheethambell's North-West neighbour TBWA\Manchester has also grabbed our attention this week. In a bid to lure in some young talent, it has stayed faithful to the city's cool roots by inviting the electronic outfit Goldfrapp to play at an exclusive agency gig. What's next? Chupa Chups at reception? ...

As the chief executive of MindShare, Jed Glanvill is fairly well-known throughout the industry. But not, it would seem, at his own agency. Requests to MindShare's switchboard to be put through to Jed Glanvill are often met with a "Jed who?" or "We don't have anyone of that name here" or, on one occasion, after being put on hold for three minutes, "Were you asking for Ed Banvill?" ...

If you fancy taking a leaf out of John Prescott's book and regurgitating your dinner, a German blog has lifted the lid on food brands by revealing the discrepancy between pack-shots and actual products, with some rather nauseating results. Just Google pundo3000.

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